QPulse is an analytical solution which compiles the statistical data from inbound calls into an Interactive Voice Response (IVR) system. This unique solution provides Marketers with unmatched market intelligence for evaluating the effectiveness of their marketing campaign, advertising medium, tag line and much more.
Whether the advertisement is on the web or via traditional media (television, print, radio, or mail); QPulse will track the response generated from your advertised toll free number(s). The Compiled information is readily available real-time via QPulse’s graphical user interface or downloadable call detail records.
The extensive business intelligence gathered by QPulse provides the details needed to guide your marketing and business decision making process. Applied business rules such as intelligent call routing to regional facilities, extensive call detail records by the hour, day, or week, along with conversation recordings, are just of few of the features which will help you reach your goals.
Additional QPulse features allow you to determine which menu option customers are choosing most, calculate the cost of advertising vs. response rate, identify repeat callers and manage demand based on advertising response rates.